FOUR ROUSES BOURBON FEST

Four Rouses had us create the digital campaign to communicate the first bourbon festival celebrated in Madrid. The main objective was to encourage potential consumers to subscribe to their website which gave them free access to the festival and activities such as: country dancing, mechanical bulls and tasting of the diverse products of the brand.

Client Seiyu magazine     Agency Freelance     Role UX & UI designer     Year 2016

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INTERFACE

Navigation wise we opted for a classic vertical scroll, that displayed the different activities of the event and their characteristics. User registration was always present in the main menu, as was access to social media and the official website of the brand.

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MOBILE

The mobile site followed in the same steps, presenting the different characteristics of the event and inviting users to subscribe using various calls to action. Finally easy menu access was prioritized using a hamburger menu.